FeedBurner is Google's RSS feed manager that many creators have relied upon to automatically send new content to their readers.
On April 14, 2021, Google announced that they’re making upcoming changes to FeedBurner. Starting in July 2021, they'll be removing some feed management features, including email subscriptions.
What does this mean if you use FeedBurner?
If you’ve been using FeedBurner to manage your email subscriptions, Google recommends that you migrate to a new email subscription service.
That’s where ConvertKit comes in!
You can use ConvertKit to automatically send your readers new content as soon as it’s published 🎉
Let's walk through how to do this.
Note: RSS automations are only available on paid plans.
How to migrate your FeedBurner email subscriptions to ConvertKit
First, download your email subscribers from FeedBurner.
In FeedBurner, click Analyze, and select Subscribers.
Click FeedBurner Email Subscriptions, then click Manage Your Email Subscriber List.
Under View Subscriber Details, Click CSV (next to "Export").
Next, import your subscriber list into ConvertKit.
Once you have your CSV file of subscribers from FeedBurner, you can import them as new subscribers into your ConvertKit account.
Check out our detailed instructions for how to do that.
Finally, create an RSS automation with your FeedBurner URL.
Connecting your blog's RSS feed to ConvertKit will allow your subscribers to be updated about your new posts!
You have the option of setting up a weekly digest containing your most recent posts with links back to your blog, instead of sending out an email for each and every post.
You can follow the steps in this article to easily set that up.
Once you've completed those three steps, you're all done! Now your subscribers are all set up to receive your new content every time you hit publish 📩