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Using layout blocks in ConvertKit
Using layout blocks in ConvertKit

Add gorgeous layouts to your broadcast and sequence emails.

Updated over a week ago

Beautiful emails need beautiful layouts

While the standard one-column text layout works great in most situations, there are times when you want the design of your emails to carry an extra oomph.

This is where our layout blocks come in. They provide appealing layouts for your email content, helping to catch your subscribers’ eye and draw their attention to a call-to-action button. So let’s get into how to use them!

How to add a layout block to your emails

In your broadcast or sequence, click the area in the email editor in which you want to add a layout block. A + icon will appear below. Click it access the content block menu.

Click that + icon and scroll down until you see the “Layout” option. Select it to add a new layout block to your email.

All the available layout blocks will appear in the right sidebar. Click the one you want to use, and it’ll be added to your email.

Customizing your layout block

Customizing your layout block’s general look

The right sidebar contains settings for customizing your layout block’s:

  • Image (if there is one)

  • Background, heading, and text colors

  • Border

Customizing the text

To change the layout block’s text, simply delete the default text and write your own.

Customizing the layout block’s image

If the layout block contains an image placeholder, then you can either click it or (use the image settings in the right sidebar) to add your own image.

To remove the image you’ve added, click the × icon at the top right of the image’s thumbnail in the right sidebar.

Customizing the layout block’s button

Click the layout block’s button to update its button text, URL, and other features.

Customizing the layout block's column ratio

Using the "Column ratio" setting under the Spacing menu, you can change the sizes of your layout block's columns. Simply click and drag the slider button to adjust.

Removing or replacing your layout block

If you change your mind about using a certain layout block, you can remove it from your email by hovering your mouse over it to reveal the righthand context menu.

Click the trash can icon in the right sidebar.

Afterward, feel free to add a different layout block to your email if you wish!

How will your layout blocks look on mobile?

When subscribers view your emails from their mobile phones, we display the layout blocks in a single column for easier readability.

This is even if they’re in a two-column format when viewed from a desktop computer.

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