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Creating, sending, and sharing broadcasts
Creating, sending, and sharing broadcasts
How to use broadcasts to create, send, and share emails with your audience!
Updated over a week ago

If you’re looking to send one-off, non-automated emails to your subscribers, then you’ll do so by sending a broadcast.

In this guide, we’ll go through how you can create, send, and share your broadcasts like a pro.

☝️ Apart from being sent out in email form, broadcasts can also be displayed as standalone posts in your browser. (We'll get to that later.)

Read on to learn:

Creating your broadcast

To create a new broadcast, click on Broadcasts under the Send tab in the top navigation, followed by + New Broadcast.

You will then see the Draft page of the broadcast editor:

This is where you will write and design your broadcast. There are a few sections that are of interest in the broadcast editor, and we’ll go through each of them here.

Subject line

Fill out the subject line of your broadcast here.

Try to come up with something that will entice your subscribers to open your email. You can use emojis in the subject line too. 😃

A/B testing of your subject lines is also possible—click the A/B icon to fill out a second subject line.

For more information on how the A/B testing of subject lines works, check out our other tutorial!

Email editor

This is where the contents of your broadcast will go. If you’re new to our email editor, we have a three-part guide to using the email editor here.

Otherwise, feel free to type away! We periodically auto-save your work too. ✌️

It's important to note that the exact look of your email editor will depend on the email template you’ve enabled for it. For example, this is how the email editor looks like with the Coach template enabled:

And this is how it looks like with the Intro template enabled:

But how exactly do you toggle between templates?

Glad you asked.

The sidebar

The sidebar allows you to do three main things:

  1. Customize your email template

  2. Preview your email

  3. Change your email's background color

Customize your email template

You will see the current email template that is in use for your broadcast. Click the Browse templates button in the sidebar's Email tab to select the template you want to use for your broadcast.

You can also click anywhere in your template to customize its colors, fonts, and more. Watch how the settings in the sidebar change as we click different parts of the template:

Change your email's background color

Use the Background color setting in the sidebar's Email tab to change your email's background color.

Preview your email

Click the Preview button in the sidebar's Email tab to preview how your broadcast will look like when it’s sent out.

You will also be able to preview it as a certain subscriber, or send a test email to your own (or someone else’s) inbox.

When you’re happy with the look of your broadcast, click the Continue → button to be directed to the Share page:

On the left, you will be able to preview your broadcast again before it’s sent out.

Sending your broadcast

Choosing which email address to send your broadcast from

Below your subject line, you’ll see the From address. Choose which email address your broadcast should be sent from (especially if you have multiple email addresses set up).

Choosing your broadcast recipients

Next, you’ll set the recipients for your broadcast.

The default setting for this is “All Subscribers”, which will send the broadcast to all confirmed subscribers in your email list.

However, you can use the filters to send your broadcast to only certain categories—or segments—of subscribers.

For example, here’s how to send your broadcast to only subscribers who have a certain tag:

Check out our other tutorial to learn more about using our broadcast filters.

Setting a send date and time

After you’ve selected which subscribers should receive your broadcast, set your broadcast’s send date and time.

If you want to send the broadcast immediately, leave this setting as it is. If instead you want to schedule your broadcast to be sent at a later date and time, click the pencil icon to set this up.

Setting preview text and internal notes for your broadcast

If you’d like, you can set up preview text and internal notes for your broadcast using the Advanced options.

The preview text will give your subscribers a sneak peek of what your broadcast is about (especially if they’re reading your broadcast through their notifications).

In contrast, the internal note section is for adding internal notes about the broadcast to yourself—your subscribers won’t see these notes.

Posting your broadcast to your public feed

You can optionally choose to post your broadcast to your public feed using this setting:

Activate this option if you want your broadcast to appear in the newsletter feed of your landing pages or Creator Profile.

If you post your broadcast to your public feed, you can also decide whether to allow only paying subscribers to view the broadcast. Simply toggle the Paid Subscribers Only setting on or off as needed. Learn more about our paid posts feature here.

Happy with your settings? Then hit the Continue → button!

When you do so, you will get one last chance to review your settings before confirming the send.

Sharing your broadcast

Once you’ve sent or scheduled your broadcast, you will get the following success screen. Woohoo! 🎉

On this success screen, you’ll get the chance to post your broadcast to your public feed if you hadn’t enabled this setting earlier.

And if you post your broadcast to your public feed, you’ll also see additional settings on the success screen for:

  • Restricting access to the broadcast to paid subscribers only

  • Sharing your broadcast to Facebook or Twitter

  • Copying the public URL to your broadcast for sharing anywhere else

Key takeaways

  • Use broadcasts to send one-off emails to your subscribers.

  • Write your broadcast and choose which subscribers to send it to, followed by sending your broadcast immediately or scheduling it for sending later.

  • If you post your broadcast to your public feed, you’ll also be able to restrict its access to paid subscribers only, or share it via social media and its public URL.

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