Here's what each icon looks like and what it means:
Failed (red circle): There were several attempts to deliver an email and delivery failed.
Sent (half-blue circle): The email has been sent for delivery and is being processed.
Delivered (blue circle): ConvertKit successfully delivered the email, but your Subscriber hasn't opened it yet.
Opened (green circle): Your Subscriber opened the email.
Clicked (gray circle with green circle inside): A Subscriber clicked at least one link in your email.
Bounced (gold circle): This can happen for several reasons:
- Our system receives a 'bounce' from the email provider.
- The Subscriber manually marks your email as SPAM
- Your emails get blacklisted by an ISP for some reason
- The email address is just plain invalid (i.e. somebody typed it in wrong on the opt-in Form)