Images can create higher conversions. 

When you can see what you're getting (even when that "thing" is a digital product), you're more likely to feel a connection with it and want to have access to it for yourself.

Getting the right dimensions for the images is important for the overall look and feel of your Forms and Landing Pages. This article is designed to make that easy.

Pro Tip: When you're wondering what your final Form or Landing Page will look like, click the Preview option at the top of the page.

The Legacy Form Builder

In July of 2018, we released the New Form Builder! Any previously existing Forms will still use the Legacy Form Builder, for which the instructions below will be helpful.

If you are looking for images sizes for the New Form Builder, keep scrolling!

Legacy Forms

To begin with, the Full Form Style is the only form that allows you to add an image to it. Once you have your text and colors setup (you can change the colors using the magic wand icon at the top of the Form Editor), you'll want to add your image.

One of the most common questions we get is, "What is the are the best dimensions for my image?" Simply put, any dimension will work, and roughly 300px wide is the best bet for Forms. Of course, you want it to have some balance with the rest of the Form, so you can change the image size to your own preference!

We recommend you use the image upload feature inside the description text box rather than the image thumbnail uploader:

This way, you can upload images at your own dimensions until it looks just right for you.

Landing Pages

Landing pages have the ability to hold multiple images, depending on the style of page you build. 

Adding to that, there are 18 different Landing Page Templates available for you, so the sky really is the limit! 

Here are a few general rules to keep in mind:

  • A background style image should have a width of between 900 and 1200 pixels approximately

  • A medium size image should have a width of around 600px

  • And the smallest image size should be around 300px 

When you're ready to add your image, simply click on the image placeholder, inside of your template. On the righthand side, you'll see an option pop up to allow you to upload your image directly into the template. Click on this, select your image, and it will automatically begin loading! 

Looks like this: 

One thing to keep in mind: it's a good idea to match landscape images with landscape space on your template. You can upload an image that's not in landscape, if you prefer. Just know that it will adjust automatically to fit the image size, and that might overlap with your template copy. 

The New Form Builder

All new Forms, (not Legacy Forms), will use this new builder. Here's what you need to know about image sizing with the New Form Builder:



Image: 310px wide

Background: a minimum of 350px wide


Form background: 700px wide

Profile Landing Page

Avatar: 76x76

background that stretches: 1600

top background

height: minimum 460px

width: 1600px is a good standard. Takes up the width of the page at any size.



width: 1600px is a good standard. Takes up the width and height of the page at any size.

header-image: 500px

 Landing Pages

For the Sidebar Landing Page we recommend a minimum of 900px wide for that banner image, but would probably suggest at least 1800px for best responsiveness across different device sizes.

For the Profile style this can be a little more flexible. We still recommend the larger the better. For background images, 1800px is fairly standard, and will ensure it can scale down without losing resolution!

The New Form Builder

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