Sometimes subscribers complain. "Complained" means the subscriber marked one of your emails as spam or junk.
Once a subscriber marks an email as spam from their inbox, they are marked as "Complained" on your list. From there on out, they will not receive future emails from you.
You'll see this "Complained" status in the subscriber's profile above their email address to the left of Email History:
Or you'll see "Complained" when you are searching for a subscriber on the Subscribers page:
On the Subscribers page, you can also use the dropdown menu to filter subscribers who have been marked as "Complained."
How do I know which email a "Complained" subscriber marked as spam?
You can see which email was marked as spam by going to the "Complained" subscriber's profile and looking at their Email History.
In their Email History, you will see the subject lines of emails you've sent to them. The email that they marked as spam will have the word "Complained" under its subject line.
☝️ If you’re seeing that a lot of subscribers complained from a particular email, this might be an indicator to adjust your content strategy or subject lines.
What if someone marked my email as spam by accident?
These things happen! If your subscriber reached out to you and gave you written consent that they made this mistake (or maybe they’re wondering why they stopped receiving your emails), let us know! We can help re-activate them for you.
Am I paying for Complained subscribers?
Complained subscribers do not count against your list total or toward your bill. We only charge you for those subscribers you can actually email!
So no action needs to be taken with Complained subscribers. You don't need to worry about deleting them.